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Five Keys to Korean Prosperity in the “Chinese Century” (3)
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By Allen H. Kupetz | Published Oct 2007

 

Korean5. Reduce the percentage of GDP produced by the chaebol without being punitive. Small and medium-sized enterprises (SME) can be a growth engine and offset job losses as manufacturing migrates to China.

Anyone who has done business in Korea quickly sees the spirit of entrepreneurialism that permeates Korean culture. With a higher tolerance for risk and less fear (and fewer consequences) of failure than Japan, Korea should see tremendous wealth creation in the SME sector. And the Korean government sponsors or otherwise supports such organizations as the Small Business Corporation (http://www.sbc.or.kr/eng/),Small and Medium Business Administration (http://www.smba.go.kr/main/english/index.jsp), and Korean Marketplace (http://eng.bestsme.com/main/aboutus/aboutus.jsp) to help Korean firms.

As with quality, however, Korea still talks a better a SME promotion game than it plays. The Korean economy arguably has never been more dependent on chaebol than it is today. In 2003, according to the Korea Times, the four largest chaebol (Samsung, LG, Hyundai Automotive, and SK) accounted for almost a half of the nation’s total exports and 40% of the GNP. But the big four are not creating many new jobs in Korea. According to same Korea Times article, “A bigger issue is that the chaebol are focusing more on expanding operations offshore and reducing the number of local subsidiaries, which has raised concerns about reduction in employment.”

According to the 18 March 2006 issue of The Economist, “By one account, 40% of Korean SME make no operating profits, among them many “zombie” firms kept alive with government credit guarantees.” Weak firms must be allowed to fail, and direct and indirect government subsidies must focus on sectors (i.e., rather than particular companies) where Korea has a competitive advantage in the global marketplace. Korea has the intellectual muscle—both from its own universities and the students that go abroad and return—to enter and compete in many emerging technology and service sectors.

Conclusion

“The Mayans lost to the Aztecs, the Romans lost to the Barbarians, and the French lost to the Vietnamese. In each case the losers had superior technology, but the victors had more troops.”

I believe the 21st century may in fact be remembered as the Chinese century, just as the British dominated the 1800s and the United States dominated the 1900s. Britain and the United States aren’t going away anytime soon, and neither is Japan, Vietnam or eastern Europe. There are five provinces in China that have a larger population than Korea. Even a unified Korea will not overtake China, Japan, or India in economic terms. So, what’s a country to do?

Korea must focus on evolution not revolution. It must make its government, institutions, companies, entrepreneurs—and therefore its country—just a little bit better. Then it must start the process over and make the new and improved Korea just a little bit better. Korea will matter in the Chinese century only if takes the steps necessary to differentiate and then redifferentiate itself so as to stand out in the shadow cast by its neighbors. Financial transparency, IPR protection, quality, and SME promotion is Korea’s path to relevancy.

 

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